Paid Media with Amber Mountain Marketing

What do you get?

Fully managed paid media campaigns that deliver results

Target Audience

We carry out in depth target audience research to ensure your ad is reaching the right people

Campaign Strategy

We create a campaign strategy, from Ideation to creation of the paid media campaign

Ad Copy & Creation

Our team will take care of the content and copy to ensure maximum results

Monitor & Optimise

Through regular monitoring and optimisation we ensure you are getting the best ROI

Ongoing Reporting

We provide a monthly in depth report of the paid media campaign

Reach more people through paid media

Meta (Facebook and Instagram) advertising is the fastest growing channel of advertising today. It’s estimated that around 70% of the UK adult population can be reached by ads across the Meta platforms.

One of the major benefits of Meta advertising is its ability to help a business in reaching their ideal customers; it is an incredibly targeted form of advertising, because as well as being able to target people using key demographics such as age, interests, behaviour and location, Meta ads allow a business to effectively re-target people who have previously interacted with them digitally.

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What is Digital Marketing?

Digital Marketing is the use of online platforms, such as social media, websites, email, and search engines to assist your business in being found by your ideal target market.

What is a Marketing Plan?

A marketing plan is a document with strategies, actions, and a budget so you have a solid plan of what needs to be done within the next year to meet your Marketing and Business goals. Each marketing plan should cover where the business is now, where you want it to be in 12 months and how you are going to get there.

What is Search Engine Optimisation (SEO)?

Search Engine Optimisation or SEO is utilising your online content so that your website shows up for specific keywords.

Does my business need Marketing?

Every business needs marketing. Marketing lets you reach your ideal target market, build trust through different platforms, and help push through sales.

Why should I write blogs for my business?

Blogs create trust with your potential customer, people tend to trust written word more. It also shows your potential customer that you know what you are talking about and that you are up to date on your industry knowledge. Blogs also greatly increase people being able to find your website.

How do I come up with content ideas for my business?

It can be incredibly difficult to come up with content ideas for your business, which is why we have a Free Content Ideas Downloadable on our website.

How can I make sure my website is working for my business?

Look at your analytics, every website should have google analytics tracking so you can see where your visitors have come from, what they are doing on your site and whether they are converting. It is also worth looking at Google Page Speed insight which will tell you how well your website is performing from a more technical point of view.

How do I make my brand stand out?

Tell your story and find your unique selling point. Utilise your social media and branding to tell people what your business is, what you are all about and what you know. People buy from People so don’t be afraid to let them know about the faces behind the brand.

How do I get more customers?

There are lots of different marketing strategies you can use such lead generation tools, promotional activity, PR, Direct Mail, or social media. If you are still a little unsure of how to use them for your business, then email info@ambermountain.co.uk to set up a free power hour.

Why doesn’t social media work for me?

Social Media is all about consistency and the 70/30 rule. Posting at least 5 times a week with relevant and relatable content will help engage your audience, along with 70% useful informative content and 30% selling content. Social Media is not always all about how big of a following you have but more about how those followers engage with your brand.