Understanding your Ideal Customer

Understanding your target audience is vital to making sure your marketing efforts are beneficial to your business, if you don’t understand who they are, you could be targetting the right people with the wrong message or vice versa.

We have created a Customer Persona template that you can use for your business to find out your ideal customers Demographics, Characteristics, Pain Points, Frustrations etc.

This template will give you a clear idea on what platform to use, what content you should be posting, and how to write your customer communications.